Month 2 - Getting Traction

This month felt different. Not perfect. Not easy. But different.

Freaklume got its first sales from strangers.No friends. No favors. Just people finding it and buying.

I also connected with a couple influencers in the autobody space. Nothing crazy yet, but it’s a start. Getting the brand in front of the right people matters more than just throwing it everywhere.

Behind the scenes, I’ve been upgrading everything. The site got better — cleaner layout, better flow, even small things like buttons and visuals. Stuff most people won’t notice, but it all adds up.

I also created the Signature Series. Pieces that actually feel like what Freaklume is supposed to be. That part took some thinking and it paid off it's been selling.

I spent a lot of time figuring out what this brand actually stands for. Not just designs, but identity. The slogans, the tone, the direction. It’s starting to feel more real now.

Every dollar I’ve made has gone straight back into the brand.I’m not expecting to take profit this year. This is about building something, not rushing it.

At the same time,I’ve had to get uncomfortable . I’ve never been big on posting or putting myself out there, but now I’m doing it consistently. Because that’s what it takes.

Uncomfortable = growth.

Things are starting to click. Not because I got lucky. Because I kept going.

Freaklume is for the builders, the creatives, the ones who chase perfection knowing it’s impossible.

The ones who put in long days and longer nights.

The ones who are obsessed with every detail.

No shortcuts. No compromise.

Month 2 done.

– Freaklume